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4. **Mergado MeetUp prinesie novinky z našich aplikácií a od ďalších e‑commerce odborníkov**
# **Mergado MeetUp prinesie novinky z našich aplikácií a od ďalších e‑commerce odborníkov**
[  Lukáš Horák ](/blog/lukas-horak) [Zo života Mergada](/kategorie/zo-zivota-mergada)
30. 8. 2021
2 minúty čítania
Chýba vám stretávanie s kolegami z online marketingu? Zaujímajú vás aktuálne novinky z [Mergada](https://www.mergado.sk/mergado-sikovny-spravca-produktovych-feedov), jeho appiek a od ďalších odborníkov? Dorazte na Mergado MeetUp. Prebehne **9. septembra od 15 do 17.15 hod.** v brnenskom podniku *Už nie sme Atlas*.
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1. —
Chýba vám stretávanie s kolegami z online marketingu? Zaujímajú vás aktuálne novinky z [Mergada](https://www.mergado.sk/mergado-sikovny-spravca-produktovych-feedov), jeho appiek a od ďalších odborníkov? Dorazte na Mergado MeetUp. Prebehne **9. septembra od 15 do 17.15 hod.** v brnenskom podniku *Už nie sme Atlas*.
**Kedy:** 9. 9. 2021 od 15:00 (14:40)
**Kde:** [Už nejsme Atlas](https://www.facebook.com/Neatlas/), [Žerotínovo náměstí 533/6](https://www.google.com/maps/dir/?api=1&destination=49.198237363114%2C16.60242587328&fbclid=IwAR3hLbJrGDfqoMA-meLnglxET6JYGYRlMn93IrtYyuY6OV4-SsmZap2vrF8), Brno
**FB udalosť:** [Mergado MeetUp / Brno](https://fb.me/e/9u3f0A36o)
## Program pre domácich marketérov i pre podnikanie v Nemecku
V niekoľkých polhodinových vstupoch vás špecialisti z radov Mergada a jeho partnerov prevedú *najdôležitejšími aktualitami* z práce ich firiem. **Celá akcia je zadarmo**, ale budeme radi, keď nákupom kávy či ďalších nápojov podporíte podnik, v ktorom sa MeetUp koná.
[  ](https://www.mergado.sk/sites/default/files/perm/paragraph-image/program21_0.png)
- ### Ako funguje online trhovisko a ako môže podporiť predaj vo vašej multikanálovej marketingovej stratégii? /Miroslava Birešová, Kaufland.de
Naučte sa, ako funguje online trhovisko, ako môže urýchliť predaj vo vašej multikanálovej stratégii a čo všetko môžete urobiť pre zvýšenie vášho predaja. Miroslava z [Kaufland.de](https://www.mergado.sk/tema/kauflandde) vám predstaví svoj názor na dokonalú multikanálovú stratégiu a ukáže vám **tipy a triky pre online trhovisko.** A samozrejme budete mať priestor na individuálne otázky. Uistite sa, že si túto MasterClass nenecháte ujsť.
- ### Najčastejšie chyby v produktových obrázkoch /Marek Daňko, Feed Image Editor
Produktové obrázky sú zvyčajne to prvé, čo zákazníkov zaujme (hneď po cene :)). Preto by ste mali **venovať zvýšenú pozornosť tomu, v akom stave sú**. Pomalé načítanie či nízka kvalita dokážu ľudí odradiť. Vodoznaky v obrázkoch nemajú čo robiť. Porovnávače vyžadujú špecifický formát presne na mieru. Príďte sa dozvedieť, ktoré chyby najčastejšie trápia e‑shopy. Analyzovali sme dáta z tisícov e‑shopov a tak budete presne vedieť, **čomu sa vyvarovať**. Spoločne si tiež ukážeme, ako s pomocou aplikácií [Audit obrázkov](https://audit-obrazkov.sk/) a [Feed Image Editore](https://www.feed-image-editor.sk/) efektívne odhaliť a vyriešiť tieto problémy na pár kliknutí.
- ### Ako začať s automatickou cenotvorbou /Vladimír Trevisan, Rigoro a Dominika Postavová, Pricing Fox
V tejto prednáške vám Vláďa s Dominikou predstavia spoluprácu [Rigora](http://www.rigoro-tech.cz/) a [Pricing Foxu](http://pricing-fox.sk/). Spoločne zhrnú odporúčania a tipy týkajúce sa **implementácie automatického pricingu** do vášho e‑shopu. Ukážu aj, ako vám aplikácia pomôže a predstavia jej nové funkcie.
- ### Pár novinek z Mergada /Luděk Volejník, Mergado
Naši vývojári pravidelne prichádzajú **s novými verziami Mergada**, ktoré okrem opráv zistených chýb často prinášajú aj vylepšenia a nové vychytávky. V krátkej ukážke pár tých najzaujímavejších predstavíme.
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#### Přihláška na Mergado + Bidding MeetUp
*Pozn.: Každý účastník musí vyplnit přihlášku sám za sebe. Nelze vyplnit jednu přihlášku pro více lidí.*
Jméno
E‑mail
Poznámka
Můžete se kdykoli odhlásit. Souhlasím se [zpracováním osobních údajů](https://www.mergado.cz/souhlas-sdeleni).
Mergado + Bidding MeetUp 9. 9.
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#### Děkujeme!
Tímto vám potvrzujeme vaši účast. Pokyny k workshopu vám odesíláme na e‑mail.
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Účasť na Mergado MeetUpe vyžaduje splnenie nasledujúcich *podmienok*:
1. Povinnosť nosiť **respirátor či nanoroušku**.
2. **Preukázanie bezinfekčnosti** jedným z nasledujúcich spôsobov (certifikát o dokončenom očkovaní, test s negatívnym výsledkom (RT-PCR test nie starší ako 7 dní, antigénny test nie starší ako 72 hodín), prekonanie choroby v posledných 180 dňoch.
Podrobnejšie informácie viď. [článok I. 12 z dokumentu MZČR.](https://www.vlada.cz/assets/media-centrum/aktualne/MO-MZ-maloobchod.pdf)
Príďte posunúť svoje znalosti pred **nastávajúcou vianočnou sezónou**. Veľmi sa tešíme na všetky staré známe i nové tváre.
### **Mohlo by vás zaujímať:**
[ 
### Ako pripraviť produktové dáta tak, aby dávali zmysel pre GPT Shopping?
](/blog/optimalizace-dat-pro-gpt-shopping)
[ 
### Zahájte festivalovú sezónu nadupanou konferenciou Mergado Fest
](/blog/zahajte-festivalovu-sezonu-na-mergado-feste)
[ 
### Ako optimalizácia feedu zvýšila výkon Meta Ads bez navýšenia rozpočtu
](/blog/optimalizace-feedu-pro-Meta-Ads)
[  ](/blog/lukas-horak)### [ Lukáš Horák ](/blog/lukas-horak)
Lukáš sa v Mergade stará o väčšinu komunikácie v češtine. Prostredníctvom blogu, e‑mailu a sociálnych sietí pravidelne zásobuje čitateľa aktualitami z e‑commerce, novinkami a tipmi z Mergada. Pokiaľ práve nie je copywriter, užíva si príjemné veci ako badminton, výlety medzi utajené skvosty osemdesiatkovej hudby a plody mora podávané s červeným vínom.
## Mohlo by vás *zaujímať*
[ 
### Zahájte festivalovú sezónu nadupanou konferenciou Mergado Fest
](/blog/zahajte-festivalovu-sezonu-na-mergado-feste)
[ 
### Mergado Wrapped 2025: Vaša cesta, náš príbeh
](/blog/mergado-wrapped-2025-vasa-cesta-nas-pribeh)
[ 
### Mergado ide na zimný PPC Camp
](/blog/mergado-ide-na-zimny-ppc-camp)
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